How space and ArianeGroup inspire artistic creation
17.11.2022
During IAC 2022 three artists from the worlds of fashion, photography, and music who are also huge space fans took part in a round table discussion about the relationship between space and art.
The three artists all had the chance of an “access all areas” visit to ArianeGroup’s Vernon and Les Mureaux sites. They talk about how space is an influence on their creative work, their impressions when they encountered the industrial reality behind science fiction, and the ways in which they have introduced this into their art.
From left to right: Hayley Edmonds (presenter), Mathieu Cesar (photographer and director), Myriam Aïlo (Managing Director of designer clothing company Avnier), Pyramid, musician
Myriam Aïlo
Myriam Aïlo is MD of Avnier, the Franco–Swiss streetwear brand established in 2014 by rapper OrelSan and designer Sebastian Strappazzon. Inspired by technology and the industrial milieu, Avnier creates novel, practical, and sustainable apparel and accessories, such as its innovative collection A+AG21, a collaboration with ArianeGroup.
‘@Avnier
Mathieu Cesar
World-renowned photographer and director Mathieu Cesar captured the public’s attention with his black and white portraits of iconic French electro duo Daft Punk for the release of their 2013 album Random Access Memories. He has recently brought out a book of photos entitled Vers l’infini et au-delà (“To Infinity and Beyond”).
There was something magical about the experience for me. When you’re a kid, you dream about being an astronaut, and then, when I got a call from ArianeGroup, I thought to myself “My gosh, it’s not dream, this is really happening…”.
‘@Mathieu Cesar
Pyramid
Pyramid is a music producer and one of the leading figures of the electronic music scene in France. He has composed soundtracks for several French and American movies, and has worked with a wide range of artists, such as Busy P, Yuksek, and Nekfeu, and also with top-flight brand names like Chanel et BMW. In 2019, Pyramid worked with ArianeGroup to create and record Atmosphere, an album celebrating 40 years of Ariane rockets
‘@Pyramid